| 000 | 03830nam a2200529 i 4500 | ||
|---|---|---|---|
| 001 | 6267260 | ||
| 003 | IEEE | ||
| 005 | 20220712204613.0 | ||
| 006 | m o d | ||
| 007 | cr |n||||||||| | ||
| 008 | 151223s2006 mau ob 001 eng d | ||
| 020 |
_a9780262256148 _qebook |
||
| 020 |
_z0262256142 _qelectronic |
||
| 020 |
_z9780262562201 _qprint |
||
| 035 | _a(CaBNVSL)mat06267260 | ||
| 035 | _a(IDAMS)0b000064818b4220 | ||
| 040 |
_aCaBNVSL _beng _erda _cCaBNVSL _dCaBNVSL |
||
| 043 | _an-us--- | ||
| 050 | 4 |
_aJK2281 _b.F66 2006eb |
|
| 082 | 0 | 4 |
_a324.70285/4678 _222 |
| 100 | 1 |
_aFoot, Kirsten A., _eauthor. _921802 |
|
| 245 | 1 | 0 |
_aWeb campaigning / _cKirsten A. Foot and Steven M. Schneider. |
| 264 | 1 |
_aCambridge, Massachusetts : _bMIT Press, _cc2006. |
|
| 264 | 2 |
_a[Piscataqay, New Jersey] : _bIEEE Xplore, _c[2006] |
|
| 300 | _a1 PDF (xxii, 263 pages). | ||
| 336 |
_atext _2rdacontent |
||
| 337 |
_aelectronic _2isbdmedia |
||
| 338 |
_aonline resource _2rdacarrier |
||
| 490 | 1 | _aActing with technology | |
| 504 | _aIncludes bibliographical references (p. [241]-254) and index. | ||
| 506 | 1 | _aRestricted to subscribers or individual electronic text purchasers. | |
| 520 | _aThe use of the Web in U.S. political campaigns has developed dramatically over the course of the last several election seasons. In Web Campaigning, Kirsten Foot and Steven Schneider examine the evolution of campaigns' Web practices, based on hundreds of campaign Web sites produced by a range of political actors during the U.S. elections of 2000, 2002, and 2004. Their developmental analyses of how and why campaign organizations create specific online structures illuminates the reciprocal relationship between these production practices and the structures of both the campaign organization and the electoral arena. This practice-based approach and the focus on campaigns as Web producers make the book a significant methodological and theoretical contribution to both science and technology studies and political communication scholarship.Foot and Schneider explore the inherent tension between the desire of campaigns to maintain control over messages and resources and the generally decentralizing dynamic of Web-based communication. They analyze specific strategies by which campaigns mitigate this, examining the ways that the production techniques, coproducing Web content, online-offline convergence, and linking to other Web sites mediate the practices of informing, involving, connecting, and mobilizing supporters. Their conclusions about the past decade's trajectory of Web campaigning point the way to a political theory of technology and a technologically grounded theory of electoral politics.A digital installation available on the web illustrates core concepts discussed in the text of the book with examples drawn from archived campaign Web sites. Users have the opportunity to search these concepts in the context of fully operational campaign sites, recreating the Web experience of users during the election periods covered in the book. | ||
| 530 | _aAlso available in print. | ||
| 538 | _aMode of access: World Wide Web | ||
| 550 | _aMade available online by Ebrary. | ||
| 588 | _aDescription based on PDF viewed 12/23/2015. | ||
| 650 | 0 |
_aPolitical campaigns _zUnited States _xComputer network resources. _921803 |
|
| 650 | 0 |
_aInternet in political campaigns _zUnited States. _921804 |
|
| 655 | 0 |
_aElectronic books. _93294 |
|
| 700 | 1 |
_aSchneider, Steven M. _921805 |
|
| 710 | 2 |
_aIEEE Xplore (Online Service), _edistributor. _921806 |
|
| 710 | 2 |
_aMIT Press, _epublisher. _921807 |
|
| 776 | 0 | 8 |
_iPrint version _z9780262562201 |
| 830 | 0 |
_aActing with technology _921808 |
|
| 856 | 4 | 2 |
_3Abstract with links to resource _uhttps://ieeexplore.ieee.org/xpl/bkabstractplus.jsp?bkn=6267260 |
| 942 | _cEBK | ||
| 999 |
_c72918 _d72918 |
||