PRINCIPLES OF MARKETING (Record no. 44541)

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008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9788131731017
082 ## - CLASSIFICATION NUMBER
Call Number 658.8 K87
100 ## - AUTHOR NAME
Author KOTLER, P.&OTHERS
245 #0 - TITLE STATEMENT
Title PRINCIPLES OF MARKETING
250 ## - EDITION STATEMENT
Edition statement 13
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication NEW DELHI
Publisher PHI-Learning
Year of publication 2013
300 ## - PHYSICAL DESCRIPTION
Number of Pages xix+114p.;26x21Cms
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
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952 ## - LOCATION AND ITEM INFORMATION (KOHA)
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Holdings
Withdrawn status Lost status Circulation Status Permanent Location Current Location Entry Date Source of acquisition Cost, normal purchase price Full call number Accession Number Koha item type
      CENTRAL LIBRARY CENTRAL LIBRARY 2014-03-04 NITK STUDENTS CO-OPERATIVE SOCIETY LTD., 775.00 658.8 K87 098998 Books
      CENTRAL LIBRARY CENTRAL LIBRARY 2014-03-04 NITK STUDENTS CO-OPERATIVE SOCIETY LTD., 775.00 658.8 K87 098999 Books